HEADS OPERATIONS AND PRODUCTION MANAGEMENT ENSURING CONSISTENT QUALITY AND TIMELY DELIVERIES.
Nikunj Gor
DRIVES EXPORT OPERATIONS AND EXPLORES MARKET DEMANDS, ALIGNING WITH HASSLE-FREE LOGISTICS THAT MEET GLOBAL MARKET TRENDS.
Dev Manvar
OVERSEES STRATEGIC GROWTH INITIATIVES AND LEADS INTERNATIONAL BUSINESS DEVELOPMENT WITH BRILLIANCE IN MARKETING OPERATIONS.
Where Indian Craft Meets Global Play
At Nidex, play isn't just a pastime — it's a foundation for growth, learning, and connection.
Founded by a team of visionaries with deep roots in manufacturing excellence, Nidex set out to redefine how the world experiences toys and sports equipment: safer, smarter, and globally accessible.
From our state-of-the-art facility in Rajkot, India, we combine craftsmanship with cutting-edge technology, producing educational toys, active play systems, and professional-grade sports gear trusted by brands across 35+ countries.
Every product reflects our commitment to quality, safety, and innovation — backed by international certifications and decades of expertise.
Today, Nidex partners with leading retailers, schools, and sports organizations, delivering custom solutions with speed, flexibility, and heart.
As we grow, one thing remains constant: our belief that better products create better futures — for every child, every athlete, and every community we serve.
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Our Mission
Toy inspire play, fitness, and imagination across borders through reliable, affordable, and joyful Indian-made products.
Our Vision
To be globally recognized as India’s most respected toy & sports brand — known for its integrity, design-forward mindset, and export excellence.
“NIDEX keeps our catalog fresh with trending toys and equipment. Great communication, and they even helped us with product videos.”
“Our school ordered STEM kits and sports tools from NIDEX. They’re engaging, durable, and safe. Perfect for African education markets.”
“As a wholesale buyer, I value consistency. NIDEX delivers plush toys and puzzles that sell out fast in our California stores. Highly recommended.”
“NIDEX helped us scale our inventory with top-quality cricket kits and fitness gear. Packaging and delivery timelines are reliable. Their support is exceptional.”
“We’ve been sourcing toys and sports goods from NIDEX for over two years. The quality is unmatched. The products meet international standards and are a hit with our European customers.”
